Enrollment Management and Marketing

Enrollment Management and Marketing

The mission of the Division of Enrollment Management and Marketing (EMM) is to improve and enhance DePaul University's competitive market position and prominence in order to increase DePaul's capacity to achieve strategic goals in a manner consistent with DePaul's Catholic, urban and Vincentian character. 

This is accomplished by aligning a wide range of integral activities—including enrollment, retention and access, marketing and student career outcomes—while using data to support decisions and direction.

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"Here, We Do." Ad Campaign Brings DePaul Brand To Life (Newsline)

Fall Enrollment Sets the Stage for Strong Outcomes in 2018-19 Academic Year (Newsline)

DePaul Sets Record Four-Year Graduation Rate (Enrollment Matters)

Analytics Drive EMM's College Website Refresh Project (Enrollment Matters)


Test-Optional Admission

Evaluating Student Potential
A student’s potential is demonstrated by much more than a test score. Learn how DePaul’s test-optional admission program encourages talented and promising students to pursue their educational dreams.

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Improving Student Outcomes
While graduation rates have been on the rise over the past decade at DePaul, there is ongoing work to keep improving. Read more about the innovative retention framework and initiatives driving these efforts.

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